Do All Businesses need Twitter?

Twitter is a wonderful service for Business, With ease a Business can quickly communicate to their Consumers promotions, special or upcoming events, all summed up in the space of about a text message.

But what if you have a business that is not formatted to benefiting from Special Events, and rarely has a product or service to offer via a promotion?

Take Inertial Zen Designs for example.  My company's primary business IS Web Design, the service is what is for sale, there is no physical Tee Shirts, Mouse Pads etc to sell. The office is a Home Based Office, so promoting on site events makes no real sense and if a promotion is done, outside of the free initial conference with a client, it usually consists of donating the creation of a Web Site to a good cause.

A business model like this can be well served with a Web Site, and even Facebook and Google Plus pages, where articles can be shared with explanations as to why the link is important. Twitter still remains an option Oh, and Inertial Zen Designs does in fact have a Twitter account

@inertialzen